Steven Chabot, an American politician and lawyer once said, “I would like to see more funding for entrepreneurial development programs.” What made such as eminent leader say this? Why did he emphasize on the increase of these programs? What are Read More …
There were the days when having a Nokia Mobile Phone was matter of pride and envy of many. The two shaking hands have in fact shook the whole world. With a manufacturing unit in small country like Finland, Nokia had Read More …
Today MNCs are facing stiff competition from home grown National Brands in various sectors like MDH, Ptanjali in FMCG sector and Lava, Intex, Micromax etc. electronic sector and many more. Though the MNCs are pumping millions of dollars every year Read More …
We are in 21st century where digitization reigns supreme! Today, the marketing strategy of any competent brand having ambitious plans to capture the market is incomplete without an internet marketing plan, also known as online promotion activities. Internet offers speed Read More …
It’s natural that for much of the past 20 years, the discourse on growth has highlighted the BRIC countries: Brazil, Russia, India, and China. But with competition in these markets intensifying, some companies have shifted their focus to other regions Read More …
A smartphone price war is looming in India as major Chinese brands turn their attention to overseas markets to maintain their growth as China’s economy slows. Manufacturers such as Lenovo, Huawei, Xiaomi, Gionee and Oppo are all expected to adopt Read More …