An effective business planning without a SWOT is like a car without fuel. Yes, you read that right! SWOT is a great way to help organizations develop a robust business strategy. And conducting this analysis is actually fun. Moreover, it Read More …
Category: Brand development
What Does A Business Development Manager Do?
A business development manager, or BDM is responsible for strategic planning, sales management, and identifying new clients to drive organizational growth. If strategic planning, goal setting, and collaborating with both internal and external stakeholders appeal to you, consider a career Read More …
How to Leverage Brand Partnerships as a Growth Trick?
Partnerships are the best way to grow your business within a short time. No matter what, if you are a new or somewhat recognized brand, it helps you a lot. Partnering with the right partners will surely give you good Read More …
The Detailed Research on Brand Positioning
This Detailed Research on Brand Positioning Will Make Branding Your Business in 2023 Much Easier Every business must focus on marketing its products to the correct audience to stand a chance at generating income and prospering in the market. To Read More …
Small Business Start-up Ideas for MBA Students
A majority of students opt for MBA degrees to start their business and be their own boss. You might be one of them. Primarily there are two reasons for this: Getting high-paying opportunity possibly with 500 Fortune Company is quite Read More …
Advertising Research Process: A Necessity for Every Business
Have you ever wondered why do you choose some products over the others? What makes some products as your favourites? The answer to all such questions is: “The way a product or service is presented decides their acceptance and life”. Read More …
4 Tips for Company Reputation Management
Every company in your industry is competing to occupy a place in your prospective customer’s mind. You have worked hard to put your brand out there and are confident that everyone you are targeting has at least heard about your Read More …
The Importance of Testimonials for Your Business
It is often said, “Actions speak louder than words.” But when it comes to marketing, a few positive words can do wonders for your business. A great example of this is the customer testimonials. If you’re selling a product online, Read More …