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Choose a job you love, and you will never have to work a day in your life. This timeless saying rings true even today. But how do students figure out what job they truly love? More importantly, how do they prepare to secure it? That’s where the placement cell of an educational institute steps in. For many students, the biggest challenge during their academic journey is not learning theories—it’s finding the right career direction and bridging the gap between college and the corporate world ...
An effective business planning without a SWOT is like a car without fuel. Yes, you read that right! SWOT is a great way to help organizations develop a robust business strategy.  And conducting this analysis is actually fun. Moreover, it doesn’t take much time. SWOT forces organizations to think about their business in a whole new way. But: What actually is SWOT Analysis? An acronym to Strength, Weaknesses, Opportunities, and Threats, SWOT analysis offers an overall view of the company's current and future situations.  ...
In today’s unpredictable business environment, organizations can’t afford to rely on internal strengths alone. External factors—political shifts, changing consumer behavior, economic fluctuations, and emerging technologies—shape every strategic decision. That’s where PEST Analysis becomes a powerful tool. What is PEST Analysis? PEST Analysis is a strategic management tool used to evaluate the macro-environmental factors that impact a business. The acronym stands for: P – Political E – Economic S – Social T – Technological Sometimes extended to PESTLE (adding Legal and Environmental), this analysis helps ...
5G is the next level of mobile internet. It’s way faster than 4G. Like, really fast. But it’s not just about speed. It’s about doing more, quicker, and smoother. People are already using their phones to shop, stream, and search all day. With 5G, that stuff gets even better. No lag. No loading circles. Just instant action. For mobile commerce and digital marketing, this changes the game. Apps run smoother. Videos play without buffering. Ads load instantly. And people can interact with brands in ...
These days, you hear the word "ESG" everywhere. It stands for Environmental, Social, and Governance. Sounds a bit technical, right? But it’s actually pretty simple.ESG is all about how a business treats people, the planet, and how it runs itself. It’s not just about making money. It’s about doing it the right way. Why is this important now? Because the world is changing. People care more about clean air, fair jobs, and honest leadership. They want to buy from brands that do good, not ...
A few years ago, most people worked from an office. Monday to Friday, 9 to 5, face-to-face meetings, fixed desks, and coffee breaks in the same break room. That was just how things were. Then the pandemic hit. Everything flipped overnight. People started working from home, some on their beds, some at kitchen tables, and a lot of us with pets crashing Zoom calls. At first, it felt temporary. But now? It’s the new normal. Remote work and hybrid work have taken over. And ...

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MBA or Master of Business Administration is right now one of the most sought-after courses across the globe. Students nowadays want to pursue MBA, bag a high-salaried job, or start his or her own business enterprise. Anyone with management and leadership skills, meritorious academic record, and a business mindset can apply for MBA. You need to have it within yourself to make it to the top B-schools in India and across the world.

A management student finds it exceedingly arduous to balance between studies, current affairs, management, lessons, practice, and so on. There is so much to do in so less time. Hence, to bring down the complexities, Easy Management Notes has come up with a unique solution.

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You get pro tips right from entrepreneurs, guest lecturers, ex-students, etc. These tips are much more valuable than any renowned MBA coaching institute because the tips come right out of their experience.

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